Escala Penthouse West

United States

1920 4th Avenue, Seattle, Washington, 98101

Following completion of design and infrastructure installation for Escala penthouse units, iStar Financial engaged RPM Architecture to produce three advanced renderings for Penthouse West, depicting the master bedroom, master bathroom, and living room. The design concept highlighted ocean views and incorporated a rustic wood style inspired by the natural character of the Pacific Northwest and Seattle waterfront architecture. The renderings were developed directly from the completed BIM model to accurately present proposed layouts, finishes, and detailing. Each was delivered as a high-resolution 3D panorama for use on the iStar Financial website, allowing prospective buyers to explore the spaces virtually. These visuals formed a key part of the marketing approach, blending regional character with contemporary residential design.

• Architect of Record: RPM Architecture
• Project Status: Design Only
• Project Completion Date: August, 2016
• Project Type Market: Residential, Multifamily
• Project Area: 4498.0
• Project Levels: 1.0
• Project Type Construction: Type IA
• Project Client Name: Istar Financial